The problem
cbdMD.com sells US-made CBD tinctures, gummies, capsules, topicals, and sleep aids (broad spectrum and full spectrum). Shoppers buy by benefit — sleep, wellness, recovery — and will not add a hemp product from a thin PDP. Education, testing, and the cart have to live on one store.
- Tinctures, gummies, capsules, topicals, and sleep SKUs
- Benefit-led paths (sleep, everyday wellness, recovery)
- Education and testing trust next to add-to-cart
- Human catalog on cbdmd.com — Paw CBD is the pet store
What we built
The Shopify storefront for cbdmd.com: collections by product type and benefit, education on the product and in the blog, and a D2C checkout for a hemp catalog — not a supplement dump.
- Tinctures, gummies, capsules, topicals, and sleep on Shopify
- Benefit-led collections, not a single SKU wall
- Education sitting next to the cart
The result
cbdmd.com is live on Shopify. Shoppers can choose a tincture or sleep gummy, read what it is, and check out on the same store.
CBD D2C store live